Shop HE Liquid Detergent

Got a high efficiency washer and need a laundry detergent that gives you the results you want? Here you’ll find our selection of Tide HE liquid detergents that are designed to work with your HE machine. Our HE detergents work to give you optimal stain removal and great laundry results. See the range to find out more information and reviews.
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  • Tide purclean™ Liquid

    Tide purclean™ is the first plant-based liquid laundry detergent that has the cleaning power that you expect and deserve from Tide, even in cold water. Tide has been on a journey of sustainability for many years now and this is the latest step in this journey to deliver a more sustainable product that does not compromise on cleaning performance. It is the first 65% USDA certified plant-based detergent with the cleaning power of Tide.


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  • Tide Plus Febreze Botanical Rain High Efficiency Liquid

    Tide Plus Febreze Freshness Botanical Rain (HE) Turbo Clean liquid laundry detergent offers the brilliant clean you know and love plus the Febreze freshness that helps your fabrics stay fresh up to 3x longer with the latest scent-renewal technology*. Combining complimentary perfumes, dual-scent pearls activate upon movement to provide your fabrics with bursts of freshness all day. Enjoy the fresh Botanical Rain scent wear after wear.

    *vs. Tide Original


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  • Tide Ultra OXI High Efficiency Liquid

    New Tide Ultra OXI liquid laundry detergent. Next-level stain fighting with 6x cleaning power* vs. the next leading OXI detergent and built-in pre-treaters to remove even the toughest stains. Tide Ultra OXI targets tough set-in odors deep down in clothing fibers for a deep clean.
    With the combination of built-in pre-treaters, surfactants and enzymes, this powerful liquid detergent effectively removes even the toughest stains, all in one step. It works in both high efficiency (HE) and standard washing machines.

    *stain removal of 1 dose of Tide Ultra OXI liquid vs. 6 doses of leading OXI liquid detergent, in standard machines


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  • Tide Fresh Coral Blast Scent High Efficiency Liquid

    Uncap the new smell of clean! Tide laundry detergent is now available in Fresh Coral Blast scent with 10x cleaning power*. The new formula helps remove more body soil while offering excellent whitening and brightening!
    Tide’s HE Turbo Clean detergents feature Smart Suds™ technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.

    *Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand.


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  • Tide Original Scent High Efficiency Liquid

    America’s #1 detergent* is now even better. This Tide liquid laundry detergent now has 10x the cleaning power** and an improved formula, reengineered to attack tough body soils. Tide HE Turbo Clean detergents feature Smart Suds™ technology. The quick-collapsing suds of this high-efficiency detergent clean faster and rinse out quicker, even in cold cycles. Tide HE detergent keeps your whites white and your colors colorful, wash after wash. Try the refreshing Mountain Spring scent or Clean Breeze scent.

    * Based on sales, Nielsen laundry detergent category
    ** Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand


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  • Tide Free and Gentle High Efficiency Liquid

    Have peace of mind with Tide Free & Gentle High Efficiency Laundry Detergent that will keep your clothes brilliantly clean and your family's skin safe. Tide Free and Gentle is a powerful hypoallergenic laundry detergent that is free of dyes and perfumes. It removes more residue from dirt, food and stains than the leading Free detergent. It removes more residue from dirt, food and stains than the leading Free detergent.*
    *vs. leading national competitor Free detergent


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  • Tide Plus A Touch of Downy High Efficiency Liquid

    Tide Plus Downy HE Turbo Clean Liquid Laundry Detergent offers the brilliant clean you know and love plus even softer fabrics. Cozy up to a fresher, softer clean* with added scent pearls that leave behind a long-lasting, comforting scent.

    *vs. Tide Original


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  • Tide Plus Bleach Alternative High Efficiency Liquid

    Tide Plus Bleach Alternative Original Scent HE Turbo Clean Liquid Laundry Detergent offers the brilliant clean you know and love plus helps your fabrics look brighter and whiter after just one wash*. It allows you to look bright in your whites while also protecting your colors, by reviving dingy fabrics and preventing the dirty wash water from soaking back into them.

    *vs. Tide Original


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  • Tide Plus Febreze Freshness High Efficiency Liquid

    Tide Plus Febreze Freshness Spring & Renewal Scent HE Turbo Clean Liquid Laundry Detergent, High Efficiency Laundry Detergent offers the brilliant clean you know and love plus the Febreze freshness that helps your fabrics stay fresh up to 3x longer with the latest scent-renewal technology*. Combining complimentary perfumes, dual-scent pearls activate upon movement to provide your fabrics with bursts of freshness all day.

    *vs. Tide Original


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  • Tide Ultra Stain Release High Efficiency Liquid

    Tide Ultra Stain Release HE Turbo Clean Liquid Laundry Detergent offers the brilliant clean you know and love plus is supercharged with specially formulated ingredients to help remove up to 99% of everyday stains, including greasy food stains*.

    *vs. Tide Original


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